The American classic brand Ralph Lauren was founded in 1967. It started with a successful collection of handmade ties in unexpected materials and patterns. The line was named Polo which reflected a classic and elegant discrete style. Today Ralph Lauren offers a wide range of products from furniture to fashion to the entire family.

Ralph Lauren Fall / Winter Collection 2009 to 2010

www.youtube.com/watch?v=92zTAuIB7Pk

Ralph Lauren Spring Fashion Show 2010

www.youtube.com/watch?v=ChpfDJdr9sQ

Ralph Lauren’s official online shop preview

E-shops offering Polo Ralph Lauren

• Asos.com -- award winning fashion online shop
• BubbleRoom - leading Swedish e-shop
• Brandos - the largest shoe e-shop in Sweden
• Beauty.com -- online beauty shop
• Dress-for-less -- leading global fashion outlet
• Footlocker -- top brand sneakers
• FragranceNet.com -- fragrance e-shop
• La Redoute -- online shop and fashion catalogue
• Net-a-porter.com -- online luxury fashion shop
• PiperLime -- handbags and shoes
• RalphLauren.com -- The Official Ralph Lauren online shop
• Saks Fifth Avenue - online shop with roots in NY
• Sephora - global beauty online and offline shop
• Stylebop -- international online fashion retailer
• Yoox - leading international multi-brand fashion mall with more than 2.300 top brands

About Ralph Lauren

Since then Ralph Lauren has revolutionized men’s fashion in America. Womenswear was launched in 1970 with the polo player signature.

In the 1990’s the brand offers all from furniture and interior to fashion for the entire family. The brand Polo Sport is launched to position the brand in a healthier and fitness lifestyle segment.

The latest brand in the Ralph Lauren group is Rugby since 2004. It is a lifestyle brand for man and women 16 to 25. Check out a Rugby video stream here to get a feeling for the label.

www.youtube.com/watch?v=jZ0vALLaBCo

Ralph Lauren goes online

In 2000 the Polo.com website is born and localized sites are published three years later.

Awards

• 1975 Ralph Lauren wins the American Fashion Award
• 1997 Ralph Lauren receives CFDA’s 1996 Menswear Designer of the Year Award.

The Ralph Lauren online trend is positive

Footlocker is a world leading sneaker and fan gear provider of multiple labels and teams. Find sneakers for women, man and kids with youthful desires to wear the latest brand shoes or sports fan gear shirts, caps and hoodies. The headquarters are located in NY City and the company has been active since 1974.  

Footlocker online shop preview

Special offer! Take 15% off no minimum. Use code LKS19A5M. Offer valid through July 6th in 2009.

Preview of sneakers available in the online shop. Click the item to check availability and size in the online store:








Major sportsleagues in the US such as NFL, NHL, MBL, and NBA sell their club fan gear shirts and other products in the online webshop.

Online store: e-shopping is offered from the official Footlocker website with shipping worldwide. It is easy to navigate the site and get an update on which are the bestselling shoe models for the time. In the bottom section of the site lists are displayed with best sold models (currently Jordan collection), special information for the fans about the latest models (NBA, NHL and MLB are in the top of the list) and there are also quick links to the official webpages of the most popular sneaker brands websites for more information.

The outlet section with up to 40% reduction is available on the official website. Some of the sneakers that are on sale currently are Jordan, Nike, basketball, baseball and running shoes.

The VIP mobile club for the true Footlocker fans is open to join from the website. The VIP’s get information about coupons, new product arrivals and more.

Gift cards can be ordered online.

Footlocker -- funny “it’s a sneakers thing” commercial

www.youtube.com/watch?v=P0YDDD0Hq4o

Footlocker’s own labels

Foot Locker, Kids Foot Locker, Lady Foot Locker, Footaction, Champs sports, EastBay

Other labels in the shop

A. Prodigee, Active Ankle, adidas, adidas Originals, Affliction, AFL, AKH Sports, Inc, All Star, ALO, Ame, Aminco, ASICS®, Atec, Athletic Network, Athletic Specialties, ATN, Attack Athletics, Avirex, AXP, Baby Jogger, Baseball World, Basic, Bass, Baxter, BBYHDS, Bearpaw, Ben-Mac, Bike, Birkenstock, BK Enterprises, Blazer, Bodyglide, BodyRev, BPHL Sports, Brain Pad Inc., Bristol, Brooks, Brute, Bushnell, C & W Sports, C.N. Is Believing, Caldera, Canterbury, CCM, Champion, Champro, Chase Authentics, Clarks, CleenFreek, Clif Bar, Cliff Keen, Club K & Co., Coach Dave’s, Colorado, Columbia, Combat, Concept One, Concept Sports, Converse, Crocs, Cutters, Cuzz, Cuzzins, CW-X, DCM, deBeer, DeMarini, DH Sports, Diadora, Diamond, Dickies, Digital Scout, Dirx, Disney, Douglas, Dr. Martens, Dudley, Eastbay, Eastland, Easton, Ecko Unltd, Ed Hardy, Electronic Arts, Elite Kold, Emask, LLC, EMU Australia, EquiTee, ESPN, Evoshield, Extended Exposure, Extreme Comfort, EZ Gard, Fathead, FG Athletics, Fila, First String, Foot Locker, For Bare Feet, Fossil, Fox Riders Co, Franklin, Fuel Belt, Funkadelic Sport, G-III, G-Shock, Gametime, Gatorade, Gear Guard, Genuine Stuff, Geometric, Gill, GKM Electronics, Gleukos, Inc, Glovemate, Goorin Bros., Grabber, Great American, Harbinger, Harley Davidson, Heads-Up, Heelys, Hello Kitty, Hind, Hitting.com, Human Kinetics, Hush Puppies, Innovative Sports, Intensity, J-Fit Inc, Jansport, Jimlar, Joker, Jordan, Jugs, K-Swiss, K1X, Kaepa, Kangol, Kelme, Kensie Girl, Kolka, Liquid Blue, Logo Art, Lotto, Louisville Slugger, Lugz, Lynx, Mad Catz, Majestic, Majestic Threads, Marc Ecko, Markwort, Marvel, Mattingly Baseball, McDavid, Memory Company, Metal Mulisha, Mikasa, Miken, Mission Product, Mizuno, MJ Soffe, Money, Mpowered, MSS Performance, Mudkat Sports, Mueller, My College Footwear, Nathan, Neumann, New Balance, New Era, NFL, NFL Equipment, Nike, Nike Golf, No Fear, Nokona, Northpole, Northwest, Ogio, Omni-Lite, Omron, One Two, Original Ball Bag, Outerstuff, Palmgard, Pastry, Paul Frank, Pearl Izumi, Pelle Pelle, Penguin, Phat Farm, Phenom Factory, Phiten, Pik Products, Pink Ribbon, Pinkdice, Pinnacle Sports, Pizzazz, Polar, Pony, Power Team Sports, Powerbar, Pro Cut, Pro Hitter, Pro Keds, Pro Source, Pro-Sorb, PUMA, Punk Rose, QB-Tee, Ralph Lauren Polo, Random House, Rawlings, Ray-Ban, Raza Clothing, ReactionPro, Red Lion, Reebok, Rico, Riddell, Rider, Rip-It, RJ Colt, Robic, Rocawear, Rockport, RYKÄ, S.C. Products, Safe T Gard, Salomon, SAO, Saucony, Schiek, Schutt, Sensor, Silver Star, Skechers, Skills & Drills, Skin Industries, SKLZ, Soc/Com, Softball Magazine, Solo Sports, Sorel, Southpole, Spalding, Speed Cleat, Spenco, Sport Sensor, Sportime, Sports Street, Sportstar, SPRI, SPT Media, Stackhouse, Stacy Adams, Stalker Radar, Steve Madden, Strength, Stromgren, STX, Superfeet, Tachikara, Tackle Maker Glove, Tandem, Tank Theory, TapouT, Team Edition, Team Marketing, Teva, Timberland, Total Ice Therapy, Touch, Trimarket, True Sport, Tuff Toe, Twin City, Under Armour, Unk, US Olympic, Vision, Wild Sales, Wilson, Winning Streak, Woodward, Worth, X Games, XP, Xtreme Couture, Zephyr, Zoombang, 5ive Jungle

The Official Footlocker logo