Burberry – Classical British trenchcoats and checks

Burberry was founded in Great Britain over 150 years ago and is today known for the luxury trenchcoats and burberry checks. The collections are sold in several e-shops worldwide. The company aims to empower young people to use their creativity in order to reach their dreams in life.

The official Burberry online shop

Burberry.com

E-shops and retailers offering Burberry online

• Beauty.com -- fragrances e-shop
• Browns - labels for less top brands outlet
• Dress-for-less -- online fashion outlet
• Fragrancenet.com -- fragrance e-outlet
• Koodos -- giant fashion designer outlet
• Net-a-porter.com -- leading online fashion retailer
• Saks Fifth Avenue -- luxury online shop with roots in NY
• Sephora -- fragrances and beauty e-shop
• Stylebop.com -- global online shop
• Worldofwatches.com -- giant online watch shop
• Yoox - enormous international fashion e-shop with more than 2300 labels

Burberry Fall/Winter 2009 women fashion show

Burberry Fall/Winter 2009 fashion men show

About Burberry

Burberry was founded by draper apprentice Thomas Burberry in Basingstoke, Hampshire, England, in 1856. The predecessor of the trench coat was the Tielocken that was worn by British officers during the Boer War in 1895. The equestrian Knight trademark was invented in 1901 with the Latin wording “Prorsum” meaning forwards. In 1911 the Norwegian Captain Roald Amundsen became the first man to walk on the South Pole wearing Burberry. Today’s popular trenchcoat was born in 1914 commissioned by the War Office with added epaulettes and D’rings. The Buberry checks became a trademark in 1920 and was first introduced as lining to the trench coats. Since then Burberry has been awarded two Royal Warrants. The company is today an internationally recognised luxury label.

Burberry’s mission and goals

The company mission is to help young people realise their dreams and potential through the power of creativity. Through empowering young people to use their intellectual creativity, that will help them to imagine and achieve their life goals. In short young people are helped to:

• Gain confidence in the daily life and self-esteem
• Build connections to family, friends and society at large
• Develop the ability to reach opportunities in school, work and life

Corporate Responsibility

Burberry is included in the FTSE4Good Indices and has signed the UN Global Compact. A team of nine people work with Corporate Responsibility. The products should only be made in factories that comply with local labour and environmental laws. The company has a pre-approval process, where all new suppliers need to be approved by the CR team prior working with Burberry. One of Burberry’s strategic focuses is operational excellence in five areas, including healthy business partnerships, environmental excellence, excellence in people management, excellent products and service and contributing to society.  

Burberry’s charity partners

In 2008-2009 the Burberry Foundation supported charities reaching more than 2500 young people with programmes to build confidence, make connections and take advantage of opportunities in their lives. The charity brings a creative approach to encourage creativity in young people and aim to empower them to use creativity to realise their dreams. Partners are for example:

• IntoUniversity
• Tower Hamlets Summer University
• Envision

Address

Burberry Limited
Horseferry House,
Horseferry Road,
London
SW1P 2AW
United Kingdom

+44(0)20 7806 1328
customerservice@burberry.com